🍥
アプリアイコンにお知らせの数字バッジはつけよう
まじでしっかりした記事。
元ピンタレストエンジニアのブログから▼
We also found that badging was effective at increasing engagement levels. We classify Pinners into core, casual, marginal, etc., and we found badging had a statistically significant impact on attracting those who would have fallen in the marginal or dormant bucket to instead become core or casual users. This finding was compelling since it proved that badging is effective at improving long-term retention.
Discussion